Glass’s Guide – car valuations

Introduction

For over 80 years, Glass’s Guide has been the trusted source of vehicle valuations for the UK automotive industry. Published monthly as a compact but data-heavy book, it provided critical pricing insights for dealerships, insurers, and fleet managers.

However, rising print and distribution costs—combined with the increasing volume and complexity of automotive data—meant Glass’s needed a digital transformation. Working for Better Than Paper, we helped developed a mobile and tablet app that allowed Glass’s to deliver real-time automotive data while significantly reducing costs and improving accessibility.

The Challenge

Glass’s faced several key challenges:

• High Production & Distribution Costs: Printing and distributing a 1,500+ page guide every month was costly and inefficient.
• Growing Data Complexity: Automotive valuations are increasingly data-driven, requiring faster updates and better visualization.
• Need for Real-Time Updates: The industry moves quickly, and monthly print cycles couldn’t keep up with the demand for up-to-date insights.

The Solution

To address these challenges, we worked with Better Than Paper to develop a robust, mobile-first publishing solution that:

• Migrated Print to Digital Seamlessly: Glass’s could publish significantly more data to mobile and tablet devices in real time.
• Enabled Offline Access: Users could securely access data even without an internet connection, ensuring reliability in any location.
• Improved Search & Navigation: Advanced search and filtering allowed users to find the information they needed instantly.
• Integrated Automotive News & Social Feeds: The app provided contextual updates by pulling in the latest industry news.
• Supported Secure Customer Authentication: Only paying subscribers could access the data, protecting Glass’s valuable insights.

The Outcome

The Glass’s Guide app transformed how customers accessed vehicle valuations, providing:

Faster access to real-time data—no more waiting for monthly print editions.
Significant cost savings on printing and distribution.
A more interactive, user-friendly experience with search, filters, and push notifications.

By digitizing Glass’s Guide, we helped modernize a trusted industry resource, making it more relevant and valuable in today’s fast-moving automotive market.

Looking to bring your print content into the digital age? Get in touch with us today.