Archive for April 2024
A naive general forecasting model to help set performance targets for websites
As part of my role at FreshEgg I get asked to look at various data driven aspects of the business. Recently a team asked me how they might use past performance data from a client website to help set internal targets for performance for the coming year. Whilst the client was very happy with the…
Read MoreCreating a chatGPT powered app for writing Purpose Statements for small businesses
My uncle has a business that helps SME’s clarify and define their purpose to help them either strategise or tell their story to customers or investors. He asked me recently to explore if it would be possible to use AI to help founders and these SME owners to clarify their purpose by means of writing…
Read MoreEnhancing Agency Internal Reporting with a Bespoke Looker Studio Connector
In the fast-paced agency environment, efficient time management and accurate client reporting are paramount. Looking to use technologies to enhance operational efficiencies, I was asked to explore the API of Fresh Egg’s agency management platform Synergist to try to streamline how project managers access and report on data. As I like to do I tried…
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